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SEO Audit Melbourne

We provide your business with an in-depth technical SEO audit, with all the information needed to ensure your website is SEO-friendly.

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SEO Audits & SEO Health Checks For Melbourne Businesses

We are your SEO People

At Waypoint Digital, we provide your business with in depth audits, giving you all the information you need to ensure your website is SEO-friendly in the eyes of Google.

What does our audit cover?

During the course of our audit we will analyse your website and how it appears online. We uncover SEO Issues that may be inhibiting your websites ability to rank. We will look at three main areas during seo website analysis:

  • Technical SEO
  • Onsite SEO
  • OffSite SEO

We will also provide extensive keyword research and present you a list of high value keywords your business should rank for..

What Is SEO?​

Search Engine Optimisation (SEO) is the process of increasing your website’s visibility on search engines such as Google in order to obtain organic traffic from search results when users type in keywords relevant to your business. We can also provide further insights with access to Google Analytics & Google Search Console.

What Is An SEO Audit?​

A website site audit is the analysis of your website and how it currently performs online. In order to increase your chances of Google ranking your site on the 1st page, you first need to ensure your website is fully optimised.

What Does An SEO Audit Cover?​

During the course of our site audit we will analyse your website and how it appears online. We will look at three main areas: Technical, Onsite & Offsite SEO.

Tech SEO

In order to increase the chances of Google ranking your site on the 1st page, they have to trust you will provide users with a good experience. The Technical aspect of the audit will ensure there are no technical issues inhibiting your website the ability to rank.

Onsite SEO

You have to have content relevant to a user’s search query. Your website needs to be relevant to what a user is searching for. As they say, content is king, and without this your website will have a tough time outranking the competition. We review all content, not only Meta tags and also detail potential duplicate content risks.

Offsite SEO

Offsite SEO is all about authority. Where do you stand compared to your competition? How is your brand presented? In order to rank well, your website has to have authority within your industry. This section of the SEO audit will reveal the steps to make that happen.

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Know Where You Stand

Actionable Insights & Recommendations

We look at known ranking factors across all these areas to establish the current state of your website. 

By doing this we are able to identify any gaps, developing a targeted strategy that will deliver maximum value and help improve your small businesses presence online.

Once our audit is complete, we put together our findings in and well-designed and easy-to-follow document that we will present to you in full detail.

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A Site Audit Will Help You:

Define, Learn & Grow

  • Define how your users engage with Search and what pages are bringing you the most valuable traffic
  • Learn what you need to do next in order to become as Google-friendly as possible
  • Gain valuable insights into your business and your competition and how they are performing on Google